XXX the XXXXXXXXXX marketing XX XXXXXXX XXX XXXXXXXX of a healthcare organization following XXXXXXX strategies XXX recommended:
Penetration Pricing Strategy: XX order to attract XXXXXXXXX XXXXXXXXX’ XXXXXXXXXX XXXXXXXXXXXX can use penetrating XXXXXXXXXX XX XXXXXXXX its XXXXX and XXXXXXXX at XXXXX prices. Although, XXXX strategy tend to create initial XXXX XXX the XXXXXXXXXXXX XXX XX a new organization in the healthcare XXXXXX this XXXXXXXXX can draw attention of XXXXXXXXX away from its competitors. However, with XXX XXXXXXX of time the XXXXXXXXXXXX can stand out with XXX increased XXXXXXXXX XXX it will XXXXX profits for the XXXXXXXXXXXX (XXXXXXXX, XXXX).
XXXXXXXXXXXX Pricing Strategy: XXXX strategy is XXXXXXXXXX XX an XXXXXXXXXXX XXX a healthcare organization XX XXXXX XXXX a XXX market XX increasing XXXXXX share or XXXXXXXXX XXXXXXX XXXX XXX entrants. XXXXXXXXXXXX XXXXXXX XXXXXXXX is a competitive XXXXXXX XXXXXXXX and by using this XXXXXXXX XXX XXXXXXXXXX XXXXXXXXXXXX matches the XXXXX and services XX XXX XXXXXX leader. This strategy propels healthcare organization to XXXXXXXXXXX adjust XXX pricing, XXXXXXXXXXXX XXXX a XXXXXX XXXXXXX counters this strategy XX XXXXXXXX XXX prices and XXXX resulted into a XXXXX war in the XXXXXX (Hennecke, XXXX).
Skimming Pricing Strategy: XXXX XXXXXXXX XX XXXXXXXXXXXX XXXXXXX for a XXXXX introduced product or XXXXXXX. XXX XXXXXXXXXX organization can use XXXX strategy XX maximize XXXXX XXX its stand-alone XXXXX introduced product and service. Through this strategy XXX organization can XXX high XXXXXX during XXX introductory XXXXX of XXX product or XXXXXXX XXX this will help XX cover its XXXXX XXXXXXXXXXX. The XXXXXXXXXXXX gradually lowers XXX prices XX XXX XXXX good or XXXXXXX XX XXXXXXXX XX the market by the competitors. One of the XXXXXXXXXX of this XXXXXXX strategy XX XXXX this makes it possible XXX XXX XXXXXXXXXXXX XX generate XXXXXXX profits XX the early XXXXXXXX before lowering XXXXXX to attract more price XXXXXXXXX consumers. This strategy not XXXX XXXXX XXX XXXXXXXXXX organization XX XXXXXX its development XXXXX, XXX also creates an illusion about XXX quality XX XXX XXXXXXX or service XXXX it is XXXXX XXXXXXXXXX in XXX XXXXXX.
XXXXXXXXX to XX XXXXXXXXXXX, Skimming Pricing XXXXXXXX is best XX all because XXX XXXXXXXXXX organization XXXXX XX XXXXXXXXX its product or XXXXXXX XXXX the marketplace. XXXX XXXXXXXX is recommended for the organization XX XXXXXXXXX XXXX its XXXXXXXXX XXXX XXXXXXX it XXXX XXXXXXX XXXXXXXXXXX costs associated XXXX the XXXXXXX or service and XXXXXX an XXXXXXXX of XXXXXXX exclusively when the XXXXXXX or service XX XXXXX XXXXXXXXXX to the XXXXXXXXXXX (XXXXXXXX, 2019).
References
XXXXXXXX,I. (2019). Implementing a XXXXXXXXXX pricing XXXXXXXX XXXXXXXX. Pricing Strategy Implementation, XX-99. XXX:10.4324/9780429446849-XX
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