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Snapchat Story Telling Brief
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<!DOCTYPE html PUBLIC "-//ABISOURCE//DTD XHTML plus AWML 2.2//EN" "http://www.abisource.com/2004/xhtml-awml/xhtml-awml.mod"><html xmlns="http://www.w3.org/1999/xhtml" xmlns:awml="http://www.abisource.com/2004/xhtml-awml/"> <head> </head> <body> <div> <p style="margin-bottom:0.000000pt"> Snapchat was created by <a href="https://en.wikipedia.org/wiki/Evan_Spiegel"><span style="color:#000000">Evan Spiegel</span></a>, <a href="https://en.wikipedia.org/wiki/Bobby_Murphy_(businessman)"><span style="color:#000000">Bobby Murphy</span></a>, and Reggie Brown, former students at <a href="https://en.wikipedia.org/wiki/Stanford_University"><span style="color:#000000">Stanford University</span></a>, and developed by <a href="https://en.wikipedia.org/wiki/Snap_Inc."><span style="color:#000000">Snap Inc.</span></a>, originally Snapchat Inc. 71% of Snapchat users are under 34 years old, of whom roughly 70% are female. 30% of US Millennial Internet Users use Snapchat regularly and XXXXXX XXXXX XXX age XX XX XXX Snapchat XXX XX minutes XX average XXXXX XXX, XXXX than XXXXXXXXX’s latest stat XXX XXXX XXXXXXXXXXX. 50% XX XXXX XXXXXXX XXXXXXXX share XXXXXXX on Snapchat, the number is higher in XXXXXX XXXXXXX XXXXXXXX (XX% XX be precise). XX% XX Snapchat users are aged XXXXXXX XX-XX. XXXXXXXX reaches XX% of XXXXX XX XXXXXXX XXXXXXXXXX. XXXXXXX the number XX XXXXX created everyday, both XXXXXX XXX XXXXXX XX XXX million. Average time XXX XXXXX spent XX XXXXXXXX on a daily basisis 30+ minutes. The total number of XXXXXXX XXXXXX users XX around XXX million+ (XXXX XXXXXXX: X/XX/17) and the total XXXXXX of XXXXX active XXXXXXXX users XX 187 million (Last XXXXXXX: 2/13/18).<a XXXX="#footnote-1">1</a> </p> Although XXXXXXXX was originally XXXXXXX XX XXXXXXX, XXXXXX-XX-person XXXXX sharing, you can now XXX it XXX a range of XXXXXXXXX XXXXX, including XXXXXXX short XXXXXX, XXXX XXXXX XXXXXXXX, messaging, XXXXXXXX caricature-XXXX XXXXXXX avatars, and XXXXXXX photos XXX videos via a XXXXXXXXXXXXX “XXXXX” XXXX’s broadcasted to XXX XXXX followers. XXXXX’s XXXX a XXXXXXXXXX “XXXXXXXXX” XXXX within the XXX that XX XXXXXXXX to XXXXXXXX short-form content from major publishers like XXXXXXXX and Dailymail. Snapchat has also XXXXXXXX added a "Memories" XXXXXXX, allowing you XX XXXX snaps (XXX XXXXXX XXX XXXXXX) and stories XX a XXXXXXX storage XXXX. XXXXX features XXXXXXX the ability to XXXX money XXXXXXX an XXXXXXXXXXX XXXX Square Cash, XXXXXX city-specific XXXXXXXX that XXX be placed XX XXXXX XXX messages, add filters XXX XX-based lenses XX snaps, and show XXXX live location XX a XXXXX map. Some XX XXX XXXXXXXXX brands XXXXX this app XXX Sour XXXXX XXXX, XXXX Bell, Amazon, Birchbox and XXXX more; while XXX most XXXXXXXXXX campaigns where the X-XXX: XXXXXXXXXX – XXXXX Promotion, Terminator: Genisys – XXXXX XXXXXXXXX, Taco Bell – Cinco de Mayo, XXX XXX VMAs – XXXXXX the Scenes and XXXXXX – BringBackOurChildhood. </div> <p style="margin-bottom:0.XXXXXXXX"> XXX brand I XXXX XXXXXX XX XXX Flying XXXXXXX XXXXXX. It’s an XXXXXXX's original XXXXXXX XXXXXX. They XXXX’t XXXXX XXXXXXXX, XXX it would be beneficial XXX their business XXXX XXXX started. XXXXX they are a XXXXX brand who’s part XX XXX advertisement is “XXXXX XXXX in XXXXXXX XXXXX in XXXXXXX!” XXXX could attract XXXX XXXXXXXXX from XXXXX XXXXXX, and XXXX other XXXXXXXXX. By XXXXXXXXXXX to the whole XXXXX XXXX could XXXXXX a synonym for XXXXXXX XXX XXXXX attract tourists XX one XX the unavoidable places to go XXXX visiting Indianopolis and Indiana in XXXXXXX. </p> <p style="margin-bottom:0.000000pt"> The XXXXXX audience XXX these XXXXXXXXXXXXXX would be school children and students, both XXXX and female, who XXXXXXXXX XXX XXXXXXXX in XXXXX numbers, and XXXXXX XXXXX. XX other XXXXX XXXXXX ages XX XX XX+. </p> <p style="margin-XXXXXX:X.XXXXXXXX"> The XXX XXXXX to XXXX XXXXX this audience is XXXX XXXXX XXXX XXXXXXXXX XX study XXX XXXXXXXX doing XXXXX school duties, and XXXX XXXXXXXXXXX when and how they get stressed due to studying and school duties. Another important XXXXX XX XXXX XXXXX XX what XXXX XXXX doing with XXXXX free XXXX in order to XXXXX. Following XXX XXXXXX XXXXXXXX XXXXXX that interest our audience would be useful as XXXX. What XX want XX do XXXX XX XXXX our brand and XXXXX XXXXXXXX XX this relaxation and break XXXX XXXXXXXX, XXX XXXXXXX it XX a sort of recharging ones XXXXXXXXX and regaining XX productivity. The majority XX our group likes sweets XXX could use the XXXXXXX as a XXXXXX XXX finishing XXXX XX XXXXX work XXX an perhaps XXXXXXXX a snack while XXXX watch XXXXX XXXXXXXX series XX Netflix or XXXXXX to XXXXX favorite music. XXX campaign should XXXX focus on the XXX XXXXXX XX the products, making XXXX available XX XXX targeted audience of XXXX the XXXXXXXX doesn’t work or XXXXX XXXXXXX wages. </p> <p style="XXXXXX-XXXXXX:X.XXXXXXXX"> The objective XX this campaign is to increase the XXXXXX XX cupcake orders from students XXX XXXXXX XXXXXXXX. XX XXXX if they XXXXX XXXX of our products into XXXXX homes their family members XXX XXXXXX to XXX XXXXX XXXXXXX XX XXXX, and XXXXXXX XXXXXXXXX XXXX XX their colleagues XXX friends. </p> <p style="margin-bottom:0.XXXXXXXX"> XX XXX going XX XXXXXXXXXX our objective XX, firstly, creating aesthetically pleasing and cute XXXXXXXX XXXXXXXX featuring flying cupcakes. The XXXXXXXX should resemble XXX ones XXXX XXX Flying XXXXXXX XXXXXX has to XXXXX, XXX should fly XXXXXX XXX screen or circle XXX users XXXXX (another idea XXX a XXXXXX could XX a filter that turns the users face XXXX a XXXXXXX). The filters would make an XXXXXXXXX marketing XXXXXXXX XXXXXXX individuals XXX XXXX XXXXXXXX with Snapchat filters usually post XXXXX same XXXXXXXX XXXXX XX their XXXXXXXX, XXXXXXXXX, XXXXXXX or some XXXXX social media account and thus XX the XXXXXXXXXXX XXX XX. The XXXXXX XXXXX we XXXXX do is XX XXXXXX a couple XX different short videos XX the “Discovery” XXXX of XXXXXXXX featuring XXXXXXX students in one, XXX several XXXX-schoolers, or XXXXXX-XXXXXXXX XXXXX XXX XXXXXXX XX our brand, XXXXXXX the pictures XXXXXX XXX then eating the cupcakes XXXXX XXXXXXXX XXX XX their XXXXXXXX break XXXXXXXXXX, and XXXX XXXXXXX how XXXX feel XXXXXX and XXXX of energy. We XXXXX XXXX a XXXX of XXXXXXXXX and XXXXXXXXXXX for XXXXXX the filters XXX actors and a XXXXX XX experts XXX XXXXX XXXX the short XXXXX XXXXXXXXXX XXXX would bring XXXXXX the right message. <a XXXX="XXXXXXX"> </a> </p> <p style="margin-XXXXXX:X.000000pt"> </p> <p style="XXXXXX-bottom:X.XXXXXXXX"> </p> <p style="XXXXXX-XXXXXX:X.000000pt"> </p> <p> </p> </body> <ol> <li class="XXXXXXXXXXXXXXX" id="footnote-X"> Information XXXX the XXXXXXX: https://XXX.XXXXXXXXXXXXXX.com/snapchat-statistics/ </li> </ol> </html>">
