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257CompanyResearchPaperRUBRIC.docx
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Company Research Paper DUE: Oct.14th @6PM
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<!DOCTYPE html PUBLIC "-//ABISOURCE//DTD XHTML plus AWML 2.2//EN" "http://www.abisource.com/2004/xhtml-awml/xhtml-awml.mod"><html xmlns="http://www.w3.org/1999/xhtml" xmlns:awml="http://www.abisource.com/2004/xhtml-awml/"> <head> <meta http-equiv="Content-Type" content="application/xhtml+xml; charset=UTF-8" /> <title> Abiword HTML Document </title> </head> <body> <div> <p> <span style="font-weight:bold;font-size:22pt">COMPANY RESEARCH PAPER</span> </p> <p> <span style="font-weight:bold;font-size:12pt;color:#ff0000">DUE:</span><span style="font-weight:bold;font-size:12pt">October 12</span><span style="font-weight:bold;font-size:12pt;vertical-align:super">th</span><span style="font-weight:bold;font-size:12pt"> @6PM</span> </p> <p> <span style="font-weight:bold;font-size:18pt;color:#ff0000">Company:</span><span style="font-weight:bold;font-size:18pt;color:#000000">NIKE</span> </p> <p> <span style="font-weight:bold;font-size:12pt;color:#000000">Summary:</span><span style="font-size:12pt;color:#000000">Your paper must be a minimum of five pages, APA formatted, and contain a minimum of five sources. Below are some questions to help you get started:</span> </p> <p> <span style="font-weight:bold;font-size:12pt;text-decoration:underline;color:#000000">Size and Growth Patterns:</span> </p> <p> <span style="font-size:12pt;color:#000000">The size of a company and the scope of its operations say a great deal about the company’s ambitions and opportunities for advancement. Try to answer the following questions:</span> </p> <p> <span style="font-size:12pt;color:#000000">1. Has the company expanded globally?</span> </p> <p> <span style="font-size:12pt;color:#000000">2. Is it expanding or downsizing?</span> </p> <p> <span style="font-size:12pt;color:#000000">3. What are its divisions and subsidiaries?</span> </p> <p> <span style="font-size:12pt;color:#000000">4. How many employees does it have?</span> </p> <p> <span style="font-size:12pt;color:#000000">5. How many clients does it serve?</span> </p> <p> <span style="font-size:12pt;color:#000000">6. How many locations does it have?</span> </p> <p> <span style="font-weight:bold;font-size:12pt;text-decoration:underline;color:#000000">Direction and planning:</span> </p> <p> </p> <p> <span style="font-size:12pt;color:#000000">Answers to questions about the company’s plans may be difficult to find outside of the company’s Web site, annual report, newspaper business pages, business magazines, or the industry’s trade publications. The following information is worth pursuing as it lets you know some of the hot issues to address or avoid:</span> </p> <p> <span style="font-size:12pt;color:#000000">1. What are the company’s current priorities?</span> </p> <p> <span style="font-size:12pt;color:#000000">2. What is its mission?</span> </p> <p> <span style="font-size:12pt;color:#000000">3. What long-term contracts has it established?</span> </p> <p> <span style="font-size:12pt;color:#000000">4. What are its prospects?</span> </p> <p> <span style="font-size:12pt;color:#000000">5. What are its problems?</span> </p> <p> <span style="font-size:12pt;color:#000000">6. Is it initiating any new products or projects?</span> </p> <p> <span style="font-size:12pt;color:#000000">7. Products or services</span> </p> <p> <span style="font-size:12pt;color:#000000">8. You shouldn’t go into a job interview without at least knowing what products or services are the bedrock of the company’s business.</span><span style="font-weight:bold;font-size:12pt;color:#000000">Find the answers to these questions:</span> </p> <p> <span style="font-size:12pt;color:#000000">9. What services or products does the company provide?</span> </p> <p> <span style="font-size:12pt;color:#000000">10. What are its areas of expertise?</span> </p> <p> <span style="font-size:12pt;color:#000000">11. How does it innovate in the industry — by maintaining cutting edge products, cutting costs, or what?</span> </p> <p> </p> <p> <span style="font-weight:bold;font-size:12pt;text-decoration:underline;color:#000000">Competitive profile:</span> </p> <p> <span style="font-size:12pt;color:#000000">How the company is positioned within its industry and how hard competitors are nipping at its heels are measures of the company’s long-term health and the relative stability of your prospective job there. Get to the bottom of these issues by asking:</span> </p> <p> <span style="font-size:12pt;color:#000000">1. Who are the company’s competitors?</span> </p> <p> <span style="font-size:12pt;color:#000000">2. What are the company’s current projects?</span> </p> <p> <span style="font-size:12pt;color:#000000">3. What setbacks has it experienced?</span> </p> <p> <span style="font-size:12pt;color:#000000">4. What are its greatest accomplishments?</span> </p> <p> <span style="font-size:12pt;color:#000000">5. Is the company in a growing industry?</span> </p> <p> <span style="font-size:12pt;color:#000000">6. Will technology dim its future?</span> </p> <p> <span style="font-size:12pt;color:#000000">7. Does it operate with updated technology?</span> </p> <p> </p> <p> <span style="font-weight:bold;font-size:12pt;text-decoration:underline;color:#000000">Culture and reputation:</span> </p> <p> <span style="font-size:12pt;color:#000000">The answers to these questions are likely to be subjective, but they say a great deal about how well you’ll be able to fit into the corporate culture:</span> </p> <p> <span style="font-size:12pt;color:#000000">1. Does the company run lean on staffing?</span> </p> <p> <span style="font-size:12pt;color:#000000">2. What’s the picture on mergers and acquisitions?</span> </p> <p> <span style="font-size:12pt;color:#000000">3. What is the company’s business philosophy?</span> </p> <p> <span style="font-size:12pt;color:#000000">4. What is its reputation?</span> </p> <p> <span style="font-size:12pt;color:#000000">5. What kind of management structure does it have?</span> </p> <p> <span style="font-size:12pt;color:#000000">6. What types of employees does it hire?</span> </p> <p> <span style="font-size:12pt;color:#000000">7. Is it family-friendly?</span> </p> <p> <span style="font-size:12pt;color:#000000">8. Is it woman-friendly?</span> </p> <p> <span style="font-size:12pt;color:#000000">9. What is the buzz on its managers?</span> </p> <p> <span style="font-size:12pt;color:#000000">10. How does it treat employees?</span> </p> <p> <span style="font-size:12pt;color:#000000">11. Has it pushed out older workers?</span> </p> <p> </p> <p> <span style="font-weight:bold;font-size:12pt;text-decoration:underline;color:#000000">Company history:</span> </p> <p> <span style="font-size:12pt;color:#000000">Assess how the company’s future may be influenced by its past. Was the company part of a</span><span style="font-weight:bold;font-size:12pt;text-decoration:underline;color:#000000"></span><span style="font-size:12pt;color:#000000">hostile takeover? Has it been doing the same things the same way for years because its founder would have wanted it that way? Ask the following questions to find out:</span> </p> <p> <span style="font-size:12pt;color:#000000">1. When and where was it established?</span> </p> <p> <span style="font-size:12pt;color:#000000">2. Is it privately or publicly owned?</span> </p> <p> <span style="font-size:12pt;color:#000000">3. Is it a subsidiary or a division?</span> </p> <p> <span style="font-size:12pt;color:#000000">4. Has it changed much over time?</span> </p> <p> <span style="font-size:12pt;color:#000000">5. How quickly has it grown?</span> </p> <p> </p> <p> <span style="font-weight:bold;font-size:12pt;text-decoration:underline;color:#000000">Company financials:</span> </p> <p> <span style="font-size:12pt;color:#000000">Collecting current and accurate information about financials is a long chase, but it’s better to learn a company’s shaky financial picture before you’re hired than after you’re laid off. Dig for the following nuggets:</span> </p> <p> <span style="font-size:12pt;color:#000000">1. What are the company’s sales?</span> </p> <p> <span style="font-size:12pt;color:#000000">2. What are its earnings?</span> </p> <p> <span style="font-size:12pt;color:#000000">3. What are its assets?</span> </p> <p> <span style="font-size:12pt;color:#000000">4. How stable is its financial base?</span> </p> <p> <span style="font-size:12pt;color:#000000">5. Is its profit trend up or down?</span> </p> <p> <span style="font-size:12pt;color:#000000">6. How much of its earnings go to its employees?</span> </p> <p> <span style="font-size:12pt;color:#000000">7. How far in debt is the company?</span> </p> <p> <span style="font-weight:bold;font-size:12pt;color:#ff0000">COMPANY:</span><span style="font-weight:bold;font-size:12pt">NIKE</span> <a name="_GoBack"> </a> </p> <p> <span style="font-weight:bold;font-size:12pt;color:#ff0000">* Minimum length = 5 pages</span> </p> </div> </body> </html> ">
