Part one:
Ethical or not, research is a noble scientific preoccupation. Research and creativity are together the sources of innovation. Innovation moves our society further. Sometimes there is a thin balance between ethical and unethical research, Ethical values change in time so what's now ethical might XXXXXX unethical in XXX future. This paper XXXX briefly XXXXXXX XXX example of XXXXXXXXX research practices used in XXXXXX XXXXXXXXX. The XXXXXXX will XXX focus on one XXXXXXX because this method XX research is a XXXXXX used practice and XXXX of the XXXXX it’s XXXX in unethical ways.XXXXX, many XXXXXXXXX XXXXX XXX XXXXXX a XXX of XXXXX XXXXXXXXX budgets in XXXXXX marketing. Most consumers XXX active online. XXXXXXXXX the XXXXXX XX a XXX easier and more precise using XXX right tools. XXXXXXX, a precise XXXXXXXXX XXXX will XXXXXXX a full set of XXXXXXXXXXX about XXX consumer. Targeting XXX XXXXXXXXX XXXXXXXXX XXXXX geographical and XXXXXX XXXXXXXX is XXX XXXXXX. XXX example, XXX all XXX aged XXXXXXX XX and XX years XXXX XXXXX beer. If they will do drink XXXX, not all XX them will XXXX the same brand and taste preferences. XX a XXXXXXXXXXX, XXXX online marketers will (partially) XXX XXXXXXXXX XXXXXXXXX research XXXXX XXXX XXXXXXX (Kumar, XXXXXX, XXXX). Marketers collect data about their online XXXXXX XXXXXXXXX by XXXXXXXXX "cookies" in their computers (Kumar, Sharma, 2015). Cookies XXX small XXXXX XXXX XXXX allow a XXXXXXX XX “XXXXXXXX” XXX preferences of a visitor XXX XXXXXXX further data about XXX XXXXXXXX XXXXXXX. Placing cookies on a computer is a legal XXXXXXXX XXX it requires the XXXXXXX of XXX user. XXXXXXXXXX marketing research by XXXXX cookies XX unethical XXXX XXX information XXXXXXXXX exceeds XXX initial stated purpose. XXX XXXXXXX, a website could install a XXXXXX XXXX XXX purpose of XXXXXXXXXX XXXX XXXXX XXX customer XXXXXXXX XXX the cookie will also collect XXXX XXXXX the XXXXXXXX XXXXXXX outside XXXX XXXXXXX. XXX cookie XXXXX collect XXXX that will make XXX XXXX vulnerable XX other unethical marketing XXXXXXXXX. For XXXXXXX, a XXX dealer XXXXX place a XXXXXX XXXX will XXXXX XXX marketing team if XXX XXXXXXXX user XXXX XXXXXX XXXX XXXXX a XXXXXXXXXXX XXX brand. XXXXXX providers XXXXX XXX XXXXXXX to XXXXXXX data about the XXXXXX XXXXXXXX the XXXXX XXX have. Collecting sensible and private data from users in order to use XXXX for marketing reasons XX XXXX unethical. XXX XXXXXXXX XXX unlimited and XXX XXXX XXXXXX, XXX European XXXXX XXXXXX itsXXXXXXXXX 2002/XX/EC of XXX XXXXXXXX Parliament and XX the Council XX 12 XXXX 2002 to XXXXXXXX XXX XXXXX of cookies. XXXX XXX latest XXXXXX from XXXX, website XXXXXXXXXXXXXX are required to XXX XXXXXXXXXX for any cookie XXXX XXXX XX install in a XXXXXXXX. Users XXXX XXXXX about this XXXXXXXX and most of XXXX are XXXXXXXXXXX cookies on their computers (XXXXX, Sharma, XXXX.
Part XXX:
Research XXXXXXXXXX: XX a XXXXXXXX organization, all marketing XXXXXXXX XXXXXXXXXXX XXX ethical as long XX XXXX XXXX XXXX to a XXXXXXXX outcome for XXX company stakeholders.
References:
XXXXXXXX XXXXX,XXXXXXXXX XXXX/58/XX, retrieved from XX.XXXXXX.XX/XX/basics/legal/XXXXXXX/XXXXXXXX.XXX#XXXXXXXXX
Kumar, S., & XXXXXX, R. X. (2015). XXXXXXXXX analysis XX XXX XXXXXXXXX XXXXXXXX XX XXXXXXX in E-marketing. Abhigyan, XX(X), 42, retrieved XXXX XXXXXXXXXXXXXX.com/XXXXXXXXX+XXXXXXXX+XX+XXXXXXXXX+practice+of+XXXXXXX+in+E-XXXXXXXXX.-a0440822377
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